Broadcast News Handbook: Writing, Reporting, and Producing in the Age of Social Media

by ; ;
Edition: 5th
Format: Spiral Bound
Pub. Date: 2013-02-06
Publisher(s): McGraw-Hill Education
  • Free Shipping Icon

    Free Shipping on all Orders Over $35!*

    *excludes Marketplace items.

List Price: $95.45

Rent Textbook

Select for Price
There was a problem. Please try again later.

New Textbook

We're Sorry
Sold Out

Used Textbook

We're Sorry
Sold Out

eTextbook

We're Sorry
Not Available

This item is being sold by an Individual Seller and will not ship from the Online Bookstore's warehouse. The Seller must confirm the order within two business days. If the Seller refuses to sell or fails to confirm within this time frame, then the order is cancelled.

Please be sure to read the Description offered by the Seller.

Summary

Broadcast News Handbook: Writing, Reporting, and Producing in the Age of Social Media enables students and professionals to become better writers and better journalists. Backed by 50 years of combined broadcast journalism experience, the authors provide helpful discussions and expert knowledge on crafting language, packaging stories, and overcoming the fundamental challenges of being a young broadcast journalist in the digital era. A new focus on social media brings students full force into the world of cutting-edge reporting.

Table of Contents

Foreword ix

Preface x

Acknowledgments

Chapter 1: Characteristics of Broadcast News Writing

Chapter 2: Selecting Stories and Starting to Write

Chapter 3: Writing Great Leads and Other Helpful Tips

Chapter 4: Deadly Copy Sins and How to Avoid Them

Chapter 5: Interviewing: Getting the Facts and the Feelings

Chapter 6: Writing Radio News

Chapter 7: Television News Story Forms--The VO

Chapter 8: Television Story Forms--The VO/SOT

Chapter 9: Television Story Forms--The Package

Chapter 10: Writing Sports Copy

Chapter 11: Producing TV News

Chapter 12: The Care and Feeding of Television Live Shots

Chapter 13: Why We Fight

Chapter 14: Writing for the Web

Chapter 15: Effectively Utilizing Social Media

Chapter 16: So You Want a Job? The Art of the Resume

Appendix A: Word Usage and Grammar Guide

Appendix B: Legal and Privacy FAQs

Appendix C: Producing a Student Newscast from Beginning to End

An electronic version of this book is available through VitalSource.

This book is viewable on PC, Mac, iPhone, iPad, iPod Touch, and most smartphones.

By purchasing, you will be able to view this book online, as well as download it, for the chosen number of days.

A downloadable version of this book is available through the eCampus Reader or compatible Adobe readers.

Applications are available on iOS, Android, PC, Mac, and Windows Mobile platforms.

Please view the compatibility matrix prior to purchase.